Marketing
Page authority
Page authority is a relative score (typically 1-100, vendor-specific) measuring a single URL's SEO strength. Pair with Domain Authority (full-site) for the SEO health picture. Tools: Moz, Ahrefs, Semrush each compute their own version.
More detail
Page authority isn't an official Google signal — it's a third-party proxy. Real SEO ranking factors include: backlinks (the strongest), content depth + relevance, freshness, click-through rate from SERP, dwell time, page speed. Aiprosol's GEO strategy bets on the answer-engine era where AI engines weight structured schema, citation, and primary-source content above traditional link metrics.